How to Care for Your Turkish Towel & Keep It Long-Lasting
Turkish towels — also known as peshtemal towels — are loved and known for their luxurious softness, lightweight design, and incredible absorbency. Whether you’re using your Turkish towel at the beach, the gym, or in your bathroom, knowing how to properly care for it will keep it looking beautiful and feeling amazing for years to come.
In this blog, we’ll walk you through simple and effective tips to care for your Turkish towel, while keeping it soft, fresh, and vibrant.
🧺 1. Wash Before First Use
Your Turkish towel may look gorgeous straight out of the packaging, but it’s best to give it a wash before its first use. This helps remove any natural starches and allows the cotton fibres to bloom—meaning it will become even softer and more absorbent over time.
Quick tip: Use cold or warm water up to 40 degrees on a gentle cycle with mild detergent. Avoid fabric softeners for the best results!
💧 2. Wash in Cold or Warm Water
Our Turkish towels are made from 100% Turkish cotton, which benefits from gentle washing. Stick to cold or warm water (not hot) to protect the fibres and colours.
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Avoid bleach – it weakens cotton and fades colours.
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Use mild detergent – this helps maintain the towel's natural softness and vibrancy.
🚫 3. Say No to Fabric Softeners
It might seem counterintuitive, but fabric softeners can actually reduce absorbency over time by coating the fibres. Turkish towels are naturally soft — so skip the softeners and let the cotton do its magic.
🌬 4. Air Dry When Possible
Want to keep your towel fluffy and long-lasting? Air drying is best. Hang it in a shaded, well-ventilated spot and let nature do its thing.
If you’re in a rush and need to use a dryer:
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Use a low heat setting.
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Toss in a few dryer balls to keep the towel fluffy.
🌀 5. Avoid Over-Washing
You don’t need to wash your Turkish towel after every single use — especially if you’re using it at the beach or pool. Give it a good shake and let it dry completely between uses. Naturally with most materials over-washing can wear out the fibres faster, wash when necessary.
🧳 6. Store Your Towel Properly
After your towel is clean and dry, fold or roll it loosely and store it in a dry, breathable space. Avoid plastic containers or damp environments — Turkish cotton loves fresh air!
🌿 Treat Your Towel with Love
Your Turkish towel is more than just a towel — it’s a travel companion, beach essential, bath luxury, and sometimes even a picnic blanket or scarf. With the right care, it will stay soft, beautiful, and useful for years.
Looking to add another Turkish towel to your collection? Browse our Premium Turkish Towels Collection – thoughtfully designed for travel, beach, home and more.
